I designed this to be used as the 8″x8″ cover of our June monthly handout. Seeing as how we are “Blue Ridge Community Church” and yet there is no mountains in any of our current branding, I thought it’d be fun to lob this one out and see what kind of response I’d get. So far nothing negative, other than “so is this what we’re going to use now?”
I don’t think I’ll ever convince the leadership at BRCC to move to a contemporized logo mark like this, but at least having the playground to be able to come up with variations and are eye-catching is fun and risky. I personally love the recognizability of it, but also it’s simplicity for multiple use cases. However, I highly doubt it’ll get any traction, but it was worth sharing.
You can view a higher (not full) res version here.
What do you think?
I think it’s great, but I know what you mean! ha. good job.
Thanks a lot Brenton, it means a lot coming from you my good man! Keep creating and inspiring.
You know I have absolutely no expertise in this are but I was wondering how it would look if you dropped the BRCC and went with “BLUE RIDGE” maybe in lowercase or something like that. I think it would lend itself to the contemporary look that you have going with this. Personally, you know I love what you come up with but I was just curious what it would look like.
As far as traction goes, I totally understand what you are saying as I have seen that for the last 15 years.
Keep imagining and creating. They are just two of God’s gufts He has given you.